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Web Design and Digital Marketing
Training in Abuja Nigeria

Experience Transformation: Web Design & Digital Marketing Training in Abuja, Nigeria

Are you ready to:

Experience transformation in your life and business with web design and digital marketing?
Master the tools and strategies needed to thrive in today’s digital landscape?
Unlock lucrative career opportunities in a booming industry?

If you answered yes to any of these questions, then you’ve come to the right place!

At Primer Systems, we offer comprehensive online and offline training programs for individuals and corporate organizations in Abuja, Nigeria. Our expert instructors will equip you with the skills and knowledge you need to build high converting websites, craft compelling marketing campaigns, and achieve phenomenal online success.

Why Web Design & Digital Marketing Training?

The digital world is no longer a trend, it’s the present and the future. In today’s tech-driven era, businesses need a strong online presence to survive and thrive. And with global digital marketing spending projected to reach a staggering $648 billion by 2024, the demand for skilled professionals is only going to increase.

In Nigeria alone, the digital marketing industry is experiencing explosive growth. A recent study revealed that 81% of small businesses in the country already use social media for marketing, highlighting the immense potential for skilled individuals and companies.

Don’t miss out on this incredible opportunity. Enroll in our web design and digital marketing training program today and take control of your future in the digital age.

Here’s what to expect with our web design and digital marketing training:

Expert-led training delivered by industry professionals.
Comprehensive curriculum covering all aspects of web design and digital marketing.
Flexible learning options with online and offline classes to suit your schedule.
Practical exercises to help you apply your knowledge and build real-world skills.
A supportive learning environment where you can network with other aspiring professionals.


Ready to embark on your exciting journey to digital mastery?

ENROL HERE TODAY to learn more about our web design and digital marketing training programs in Abuja, Nigeria.

Let’s create your digital success story together!

web design and digital marketing training service in abuja nigeria

Why You Should Enroll In Our
Web Design And Digital Marketing Training
In Abuja Nigeria

Increase In Demand For Experts

The global web design and digital marketing industry is booming, with spending projected to reach $648 billion by 2024. In Nigeria, the industry is experiencing explosive growth, making skilled professionals highly sought-after. Enrolling in our web design and digital marketing training in Abuja Nigeria, empowers you to key into this explosive trend

Lucrative Career and Earning Opportunities

Enrolling in our web design and digital marketing training in Abuja Nigeria, offers you an excellent earning potential and diverse career opportunities. You can become a web designer, SEO specialist, content marketer, social media manager, or launch your own digital agency, opening doors to unlimited earning potential.

Achieve Online Marketing Success

With our web design and digital marketing training in Abuja Nigeria, you learn high value skills needed to achieve online marketing success. You learn how to drive website traffic, generate leads, and boost sales through effective digital marketing strategies.

Comprehensive Curriculum

Gain a deep understanding of all aspects of web design and digital marketing, from the theoretical foundations to the practical implementation. Our web design and digital marketing training in Abuja, Nigeria, is designed to cater for both beginners and experts.

Boost & Scale Your Business

Our webdesign and digital marketing training in Abuja Nigeria, offers business owners a great opportunity to learn how to leverage the power of web design and digital marketing to reach new customers, increase brand awareness, and drive sales for their brands.

Invest in Your Future

Investing in your leaning is the best approach to securing your future. More importantly, when you enrol in our web design and digital marketing training, you acquire valuable skills that will increase your value in the marketplace, throughout your career. 

Our Comprehensive
Web Design and Digital Marketing
Training In Abuja Nigeria

Web design and digital marketing training in abuja nigeria- Web design

Web Design And Development

Learn the latest tools and techniques for building user-friendly and SEO-friendly websites that converts visitors to customers. No coding experience required!

Web design and digital marketing training in abuja nigeria-seo

Search Engine Optimization

Learn the secrets to ranking higher on Google and other major search engines to Increase organic traffic and generate high-quality leads. Get your website seen by more potential customers

Web design and digital marketing training in abuja nigeria-pay-per-click

Pay-Per-Click (PPC) Advertising

Learn how to drive qualified leads and conversions with  Google Ads campaigns that maximizes your return on investment. Reach your target audience instantly.

Web design and digital marketing training in abuja nigeria-email

Email Marketing

Learn how to build strong relationships with your customers and nurture leads into loyal fans. Create engaging email campaigns that drive action and  automate your workflow and save valuable time.

Web design and digital marketing training in abuja nigeria- social media marketing

Social Media Advertising

Learn strategies to drive website traffic and sales through millions of potential customers on social media platforms like Facebook, Instagram, and Twitter. Also Increase brand awareness and engagement.

Web design and digital marketing training in abuja nigeria- ecommerce

Ecommerce

Learn how to build and manage a successful online store and turn your passion into a profitable online business. Master the art of selling products and services online.

Web design and digital marketing training in abuja nigeria- affiliate marketing

Affiliate Marketing

Learn how to build a passive income stream that works for you 24/7 by earning commissions when you promote other people’s products and services.

Web design and digital marketing training in abuja nigeria- Content marketing

Content Marketing

Learn how to drive traffic, leads, and sales through compelling content that attracts and engages your target audience. Establish yourself as a thought leader in your industry

Web design and digital marketing training in abuja nigeria- Mobile marketing

Mobile Marketing

Learn how to reach your customers wherever they are with mobile-first marketing strategies. Discover how to optimize your website and marketing campaigns for mobile devices.

Variety of websites we design2

Why Choose US?

What Clients Are Saying!

Testimonials

David Enoch

Online Entrepreneur

I want to say that I am very happy, and I owe my breakthrough to Primer Systems Agency. When I had lost all hope to to survival, I decided to take a shot at the training. This proved to be the best decision I made. Today, I earn money from my eCommerce and affiliate sites. I determine how much I want to earn and invest in ads and get the results. Life is good now.

Victoria James

Owner of Vickey Confectioneries

WOW! I am thrilled. I started my baking business in 2021 and my products were really nice but my business was struggling. I wondered why I did not get enough customers to be profitable even. Then I decided to learn digital marketing. Just three weeks into the learning, I started seeing results from the application. Orders started coming  from places I could not even imagine. Today my business is doing so well, thanks to Primer Syatems digital marketing training

Ekpo Okon

Gold Lions Engineering LTD

It was very difficult for me to get customers for my engineering business. People did not have that trust in the ability of my firm to deliver projects. Then I was referred by a friend to primer systems digital marketing academy. Due to my busy schedule and my far distance fro Abuja, I opted for the online option and devoted two hours to learn per day. The results were amazing. I started applying what i learned to my business and gradually, clients started comimg. Today I am a fulfilled business man with over 15 staffs, thanks to this training.

Web Design Training Curriculum: Beginner to Advanced (12 Weeks)


Our Web Design curriculum is designed for individuals with no prior coding experience who are interested in learning web design. It will cover the foundational skills needed to design and build beautiful and user-friendly websites using visual design tools.

Week 1 – Introduction to Web Design

What is web design and why is it important?
Understanding the web design process
Anatomy of a website: common elements and functionalities
Introduction to user interface (UI) and user experience (UX) design principles
Exploring popular web design trends and best practices

Week 2 – Design Principles and Foundations

Color theory and psychology of color in web design
Typography basics: choosing fonts, pairing fonts, and creating hierarchy
Layout principles: grid systems, whitespace, balance, and composition
Visual design elements: icons, images, and illustrations
Accessibility basics: designing for inclusivity and diverse users

Week 3 – Web Design Tools and Resources

Introduction to popular web design software: Figma, Adobe XD, Sketch
Understanding file formats: PNG, JPEG, SVG, and others
Finding and using design resources: stock photos, icons, and templates
Version control and collaboration tools: Git and GitHub
Design inspiration platforms: Dribbble, Behance, Awwwards

Week 4 – Prototyping and User Testing

Building low-fidelity prototypes with paper and wireframing tools
Creating interactive prototypes with Figma, XD, or other tools
User testing methods: A/B testing, user interviews, and feedback sessions
Refining your design based on user feedback

Week 5 – Website Design Basics

Building a website structure: sitemap and user flow
Designing website layouts: homepage, landing pages, and interior pages
Navigation design: menus, footers, and breadcrumbs
Designing for different screen sizes: responsive design principles

Week 6 – Introduction to Web Development

Understanding the basics of HTML and CSS without coding
Building basic website structures using HTML tags
Styling your website with CSS: colors, fonts, layouts, and animations
Working with content management systems (CMS): WordPress, Wix, Squarespace

Week 7 – Advanced Web Design Techniques

Microinteractions and animations for engaging user experiences
Designing for accessibility and WCAG compliance
Performance optimization: website loading speed and mobile-friendliness
Ecommerce website design: product pages, shopping cart, and checkout process

Week 8 – Building a Portfolio Website

Choosing a portfolio platform and setting up your domain name and hosting
Designing and developing your portfolio website showcasing your skills and projects
SEO basics: optimizing your website for search engines
Creating a professional online presence: social media and networking

Week 9 – Advanced Design Topics

Branding and brand identity design for websites
Typography in web design: advanced techniques and font pairing
Design trends and future of web design
Freelancing for web designers: finding clients and building a business

Week 10 – Design Challenges and Case Studies

Real-world web design projects and challenges for practical application
Analyzing and discussing successful website designs
Developing your own design style and voice

Week 11 – Career Development and Portfolio Optimization

Building a strong design portfolio for job applications
Preparing for interviews and presenting your design work
Networking with other web designers and professionals in the industry
Continuing education and staying up-to-date with the latest trends

Week 12 – Graduation and Celebration

Showcase your final projects and celebrate your achievements
Networking with fellow students and instructors
Receiving feedback and guidance for your future journey in web design

 

Training Session

Digital Marketing Training Curriculum: Beginner to Advanced (20 Weeks)

This intensive 20-week program equips you with the essential skills and knowledge to excel in the ever-evolving digital marketing landscape. Master the pillars of SEO, PPC, Email Marketing, Social Media Marketing, E-commerce, Affiliate Marketing, Content Marketing, and Mobile Marketing, transitioning from beginner to confident digital marketing professional.

Week 1 & 2: Introduction to Digital Marketing

The Digital Marketing Landscape: Understanding the different channels, platforms, and strategies involved in digital marketing.
Marketing Fundamentals: Customer acquisition, retention, and brand building basics.
Digital Marketing Metrics & Analytics: Measuring success and understanding key performance indicators (KPIs).
Building your Digital Marketing Toolkit: Essential tools and resources for your journey.

Week 3 & 4: Search Engine Optimization (SEO)

SEO Fundamentals: On-page optimization, off-page optimization, and technical SEO.
Keyword Research & Targeting: Identifying relevant keywords for your target audience.
Website Content Optimization: Creating SEO-friendly content that ranks higher in search engines.
Link Building Strategies: Building high-quality backlinks to improve website authority.
SEO Tools & Techniques: Utilizing SEO tools like Google Search Console, SEMrush, and Ahrefs.

Week 5 & 6: Pay-Per-Click (PPC) Advertising

PPC Advertising Basics: Understanding the different PPC platforms (Google Ads, Bing Ads, etc.) and campaign types.
Keyword Research & Targeting for PPC: Selecting the right keywords for your PPC campaigns.
Ad Copywriting & Landing Page Optimization: Crafting compelling ad copy and creating high-converting landing pages.
Campaign Management & Optimization: Setting budgets, targeting audiences, and optimizing campaigns for maximum ROI.
PPC Analytics & Reporting: Tracking performance and making data-driven decisions.

Week 7 & 8: Email Marketing

Email Marketing Fundamentals: Building an email list, understanding email segmentation, and crafting effective email campaigns.
Email Design & Copywriting: Creating visually appealing and engaging email content.
Email Automation & Workflows: Building automated email sequences for nurturing leads and engaging customers.
Email Marketing Metrics & Analytics: Tracking email performance and optimizing campaigns.
Advanced Email Marketing Strategies: Personalization, A/B testing, and advanced segmentation techniques.

Week 9 & 10: Social Media Marketing

Social Media Landscape & Platforms: Understanding the different social media platforms and their unique features.
Building & Optimizing Social Media Profiles: Creating engaging profiles that attract and convert followers.
Content Strategy & Social Media Calendar: Planning and creating engaging content for your target audience.
Social Media Advertising: Utilizing social media ads for targeted reach and engagement.
Social Media Analytics & Reporting: Tracking your social media performance and optimizing your strategy.

Week 11 & 12: E-commerce Marketing

E-commerce Fundamentals: Understanding the e-commerce landscape and key considerations for online businesses.
Website Optimization for E-commerce: Creating a user-friendly and conversion-focused online store.
Search Engine Marketing (SEM) for E-commerce: Optimizing your e-commerce website for search engines.
Social Media Marketing for E-commerce: Leveraging social media platforms to drive traffic and sales to your online store.
Email Marketing for E-commerce: Building and nurturing email lists for customer engagement and retention.

Week 13 & 14: Affiliate Marketing

Affiliate Marketing Basics: Understanding the affiliate marketing model and different earning methods.
Finding and Choosing Affiliate Programs: Selecting profitable affiliate programs to promote.
Content Marketing for Affiliate Marketing: Creating valuable content that promotes your affiliate products.
Building an Audience & Community: Attracting and engaging potential customers for your affiliate offers.
Tracking & Analyzing Affiliate Marketing Performance: Measuring your success and optimizing your efforts.

Week 15 & 16: Content Marketing

Content Marketing Fundamentals: Understanding the role of content marketing in digital strategy.
Content Planning & Strategy: Identifying your target audience and creating a content calendar.
Content Creation & Formats: Writing blog posts, creating infographics, and utilizing video content marketing.
Content Distribution & Promotion: Sharing your content through various channels and platforms.
Content Marketing Analytics & Measurement: Tracking your content performance and making data-driven decisions.

Week 17 & 18: Mobile Marketing

Mobile Marketing Landscape: Understanding the importance of mobile marketing in today’s world.
Mobile-First Marketing Strategies: Analyzing how mobile usage impacts consumer behavior and shapes marketing strategies.
Mobile Website Optimization: Optimizing website design, loading speed, and user experience for mobile devices.
Location-Based Marketing & Geofencing: Leveraging location data for targeted advertising and personalized experiences.
Mobile Messaging & Chatbots: Utilizing SMS, WhatsApp, and other messaging platforms for customer engagement.

Week  19 & 20: Advanced Digital Marketing & Future Trends

Social Commerce & Live Shopping: Exploring the rise of social media shopping and influencer marketing.
Artificial Intelligence & Personalization: Understanding how AI is impacting digital marketing and creating personalized experiences.
Voice Search & Conversational Marketing: Optimizing for voice search and utilizing chatbots for customer interaction.
The Metaverse & Virtual Marketing: Exploring the potential of the metaverse for brand marketing and engagement.
Data Privacy & Security: Understanding the importance of data privacy and building trust with consumers.
Topic: Building a Successful Digital Marketing Career

Developing Your Digital Marketing Skillset: Identifying your strengths and areas for improvement to stay ahead of the curve.
Networking & Building Relationships: Connecting with other digital marketing professionals and building your network.
Personal Branding & Portfolio Development: Creating a strong personal brand and showcasing your skills through a compelling portfolio.
Continuous Learning & Staying Updated: Embracing lifelong learning and staying updated with the latest trends in digital marketing.
Freelancing & Consulting Opportunities: Exploring freelance and consulting opportunities in the digital marketing field.

Project: Develop your personal digital marketing brand and portfolio, showcasing your skills and expertise. This could involve creating a website, blog, or social media presence that highlights your accomplishments and career aspirations.

Who Should Enrol for This
Web Design And Digital Marketing
Training in Abuja Nigeria

Fresh graduates from university who want to build new skills in order to add more value in the marketplace

Our web design and digital marketing course will help you stand out in the sea of job applicants. It will equip you with the valuable skill that employers want, that is to attract and win customers. This is why digital marketing professionals are highly sought after in the employment market.

Prospective or intending entrepreneurs, who want to start a new business from scratch

Web design and digital marketing training opens up a world of endless possibilities when it come to online earning. You can start from affiliate marketing, where you earn commission by selling other people’s product. Then you will know what sells fast and begin to gather them together and setup your own eCommerce store. With search engine optimization (SEO), you can optimize your online store to get organic traffic. Furthermore, you will complement your SEO efforts with paid ads from google, Facebook, Instagram or any platform with your target audience. You can use email and content marketing to attract, capture, convert and retain your customers. All of these marketing strategies can be applied to any business niche with success. 

Career professionals in any field who want an increase in income

In order to increase your income, you must first increase the value you offer. Learning web design and digital marketing will make you a person of high value. Business is successful when the have enough sales for their products or services. Therefore, if you are armed with the skills to attract more sales, then your income will also increase.

Employee who need a side business for extra income

Web design and digital marketing training will present you with adequate skills to start a side business and earn substantial income to augment your lifestyle. Many workers find it difficult to make ends meet with only their salary. Therefore, it is important to have another source of income to be able to afford the life of your dreams. With web design and digital marketing skills, you can start a business from scratch with free online tools. Also, you can learn and work on it at your free time. There is really no limitation to what you can achieve with digital marketing.

People who want to create different sources of income

Having different sources of income is a wise thing to do because fluctuations in the economy can disrupt a booming industry, causing people to loose their jobs. Those who have more than one source will not be affected much in these circumstances. Enrolling for our web design and digital marketing training affords you the opportunity to create multiple streams of income. Professional web designers and digital marketers can either create businesses for themselves or serve other businesses as an agency. You can:

  1. Open an online store and sell your own products using eCommerce
  2. Drive traffic to another persons online store for a commission using affiliate marketing
  3.  Become and online instructor using content marketing
  4. Build website for businesses with the knowledge of web design
  5. Start a full scale web design and digital marketing agency
  6. Become a You-Tuber and earn money from your tutorials
  7. Create a freelance marketplace and connect freelancers to clients for a commission.

The list is endless. You just need to be creative in order to earn money. Interestingly, you can set up these business and they will be generating income for you while you sleep. 

Nothing could be better than acquiring this skill by enrolling for our web design and digital marketing training in Abuja Nigeria and opening the door to endless earning opportunities.

Upon completion of this
web design and digital marketing
training course students will be able to

  1. Create an effective online presence for brands in line with their objectives and personality.
  2. Understand digital marketing strategies and how to apply them in specific niches and industries.
  3. Build a digital marketing strategy from scratch,  that will attract tons of traffic and leads, engage and convert them to paying customers.
  4. Understand all about the Core Web Vitals, which is Google’s new ranking factor- and know how to get it right to rank number one on Google search engine result page (SERP)
  5. Implement high converting digital marketing campaigns for email, pay-per-click (PPC) and social media.
  6. Create a comprehensive digital marketing plan that work in complement to the offline marketing strategy.
  7. Understand how to set and measure matrices using Key Performance Indices (KPI) and that each business or campaign has its own unique KPI
  8. Understand social media marketing and the best ways to implement it in order to increase brand awareness and generate  sales
  9. Have a sound knowledge of all the Google resources for Digital marketing like google analytics, google my business, Google search console etc., and the best ways to use them to spy and beat your competition
  10. Monitor, Measure and Optimize the performance of your digital media campaigns, both organic and paid.

Some Important Google Tools For Professional Web Designers and Digital Marketers

Google My Business

Google My Business is a free platform for managing your online presence across Google Search and Maps.

It increases local visibility, drives traffic to your website and physical location, improves customer engagement.

It shows local business to those searching for their products and services in their vicinity.

Also it is used to create and optimize your business listing, respond to reviews, post updates, and track engagement metrics.

It is essential for local businesses to attract customers, manage online reputation, and gain insights for improvement.

Google Search Console

Search Console is a tool for monitoring your website’s health, search engine performance, and any potential issues.

Digital marketers uses it to  identify indexing errors, SEO issues, broken links, and mobile usability problems.

Its key features include to track search queries, keyword rankings, backlinks, mobile usability score, and more.

It can prove essential for improving website health, optimizing for search engines, and fixing technical issues impacting performance.

Google Ads

This is an online advertising platform for creating and managing paid search, also known as PPC, display, and video ads.

Using Google Ads empowers you to reach your targeted audience, drive website traffic, generate leads, and increase brand awareness.

Prominent features includes: creating ad campaigns, setting budgets, targeting specific keywords and demographics and tracking performance metrics.

Learning it is important because it is a powerful tool for paid advertising, reaching specific audiences, generating leads and sales, and measuring campaign ROI.

Google Mobile-Friendly Test

Mobile friendly test from Google is a tool that checks your website’s mobile-friendliness and provides suggestions for improvement.

With over 50% of web traffic coming from mobile devices, it is crucial to have a mobile friendly website.

This important tool tests your website on various mobile devices and provides a score and specific improvement recommendations.
Consequently, it is a must learn tool, because it ensures your website is accessible and user-friendly on all devices, improving mobile traffic engagement and conversions.

Google Page Speed Insights

Another great tool from Google that analyzes your website’s loading speed and provides recommendations for improvement.

This tool id important because it ensures faster loading speeds which improve user experience, increase SEO ranking, and reduce bounce rates.

Some awesome features are: Measures page loading speed, identifies bottlenecks, and suggests optimization strategies.

Web designers and digital marketers should learn this tool as it is essential for ensuring a smooth user experience, improving website performance, and boosting SEO.

Google Analytics

Google Analytics is a web traffic analysis platform that tracks website visitors, their behavior, and conversion data.

It is important in web design and digital marketing because it provides valuable insights into website performance, user behavior, and campaign effectiveness.

Its features are to track page views, sessions, bounce rates, user demographics, conversion goals, and more.

As a web designer and digital marketer, learning it is crucial for understanding your audience, optimizing website content and navigation, and measuring campaign success.

Pricing

It is Worth
The Investment

Web Design Training

Become a Freelancer or Start Your Web Design Agency in 3 Months

From N180,000

Modules

Digital Marketing Training

Explore the World of Endless Possibilities: Become a Pro in 6 Months

N360,000 @ N60,00 Per Month

Modules

Online Training

Learn from anywhere, anytime and at your own pace

From N10,000/Course

Courses

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